ViralTree

Simple pricing.
Room to grow.

Grow your business through referrals. Every plan includes the core campaign tools—choose the contact capacity you need.

  • Build free. No card needed.
  • Pay when you publish.

Choose your plan

  • Starter

    Launch your first referral campaign.

    £29/month

    Billed monthly when you go live

    Up to 1,000 contacts

    • All core referral tools
    • Unlimited campaigns
    • Standard email templates (beta)
    • Displays ViralTree branding
    Build with Starter

    Start with a free draft

  • Scale

    A bigger audience. Your brand up front.

    £89/month

    Billed monthly when you go live

    Up to 10,000 contacts

    • All core referral tools
    • Unlimited campaigns
    • Custom HTML & saved designs (email beta)
    • Remove ViralTree branding
    Build with Scale

    Start with a free draft

Contacts are stored across your organisation’s workspaces, including imports. Your allowance does not reset each month or campaign.

Prices in GBP. Applicable tax and the final total are shown before you pay.

Need more than 10,000 contacts? Contact us for a quote.

Plans at a glance

ViralTree monthly plans, stored audience capacity and price
PlanStored audienceMonthly base priceEmail designs (beta)Start
Starter1,000£29/monthStandard templatesBuild with Starter
Scale10,000£89/monthCustom HTML + saved designsBuild with Scale

Capacity counts stored records across your organisation’s workspaces, without a monthly or campaign reset. All base prices are in GBP, billed monthly after payment at Publish. Applicable tax and the final total are shown before you pay. Above 10,000 records, contact us for a reviewed quote. Email beta access is enabled per account. Custom sending needs your own verified sending domain; team-created designs are separately quoted.

Every plan is built
to help you grow.

The same core campaign tools on every plan. Choose your audience size; Growth adds custom HTML emails and saved designs, and Scale also lets you remove ViralTree branding.

Give every sign-up a referral link

Make it easy for people to invite friends, and track the sign-ups they bring in.

Your own hosted sign-up page

A campaign page ready to share. No website needed.

Collect sign-ups in person

Download a QR code for posters, events and in store. One scan opens your sign-up page.

Add sign-ups to your website

Place your campaign form on your own site with a simple embed.

Ask the questions that matter

Customise your form to collect the details you need from each sign-up.

Keep your audience with you

Download your contacts and sign-up answers as a CSV whenever you need them.

More ways to reach your audience.

Limited beta

Get early access to new messaging and tracking features. Contact support to check availability and join the beta.

Email announcements & invitations

Send campaign updates with standard templates on Starter. Growth and Scale add custom HTML and reusable saved designs; custom sending requires your own verified domain.

SMS announcements & invitations

Reach opted-in contacts by text with updates and personal referral links. SMS credits sold separately.

GA4, Meta Pixel & Conversions API

Measure campaign visits and sign-ups in your analytics and advertising tools.

Availability varies by feature. Features outside the beta are coming soon. SMS credits sold separately.

A few useful answers

Know where
you stand.

Can I try ViralTree before paying?

Yes. Build, edit and preview a campaign draft without a card. Choose a paid plan when you are ready to publish and start collecting live sign-ups. A failed first payment leaves your draft intact.

What counts towards my contact limit?

Your plan covers contacts stored across your organisation’s workspaces, including imported contacts. The allowance is a total capacity, not a fresh allowance each month or campaign.

What happens if I reach my limit?

You get a warning as you approach your limit. At the limit, new contacts pause until you choose a larger plan. There is no automatic higher-tier charge. Existing contacts, referrals, answers and exports remain available.

Can I remove ViralTree branding?

Yes, on Scale. You can remove the ViralTree mark shown to campaign participants. Starter and Growth keep this mark.

Can I change my plan or cancel?

You can choose a larger plan in Team and plan. Cancellation takes effect at the end of your paid period. Your data and exports remain available afterwards; new public sign-ups pause.

Are email and SMS included?

When email beta access is enabled for your account, Starter includes standard email templates, while Growth (£49/month) and Scale add custom HTML and reusable saved designs. Custom emails require your own verified sending domain. Team-created designs are quoted separately. Contact support to check beta availability for your account. SMS credits and extra email allowance are sold separately; availability and the final cost are shown before you buy.

Your next sign-up could
bring the one after.

Build your first campaign free. Publish when you’re ready.

Build a free draft